The 3-test audit that closes before you pitch

Eight words that changed how I open every prospect conversation.

"I was poking around your website last night."

No deck. No proposal. Just that sentence - and the screenshot that backs it up.

I've spent 20 years building analytics systems for agencies and sitting across the table from prospects. Right now, with free tools already sitting in your browser, you can walk into any prospect call as the most credible person they've talked to this month.

Before they've given you a single login.

Here's one number worth sitting with before you do: 81% of GA4 migrations have misconfigured events and tracking gaps.

That means statistically, before you've run a single test, the odds are already in your favor that something's broken on their site. And when you can show a prospect their own broken setup - a live screenshot of their actual site, not a slide deck - the whole dynamic of the conversation shifts.

I.e. They start trusting you.

There are two more tests in the video. Each one earns you the next. And by the time you're through all three, your prospect isn't thinking about whether to hire you.

They're asking how fast you can start.

Watch the full video here

To Your AI-First Success,

Jeff Sauer

P.S. Not sure where your own tracking stands? I built a free 2-minute scorecard - 10 questions, a score out of 30, and your single highest priority fix to act on today. Take the scorecard here.

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